Karen Joyce – Virtuoso General Manager, UK & Ireland, tells Arts & Collections about the company’s unique approach to luxury and experiential travel Virtuoso’s roots date back to 1951, where it began as Allied Travel and served as a research and operations centre cooperatively established and owned by independent carriage-trade travel agencies to provide independent and group travel. In 1986, Allied merged with Percival Tours, an upscale tour operator, to become Allied Percival International. As...